The Social Age is global: take the book. I wrote it in the UK, Philippines and US. Mainly in coffee shops. The typographer i found on Twitter. The printer was in Chelmsford, but the actual printing press was in Latvia and it shipped via the Ukraine. The geography was incidental to the relationships and capability that the network provided me.
But whilst the technology connects us, not everything is easily globalised: as we travel, we cross boundaries that are both legal, geographical and cultural, some more easily visible than others.
Social Leadership is a style that is grounded within communities, but like all things that touch a community, it requires shared values and purpose, something which may not always exist.
People are different: not just by person, but by location and experience. Working in America is very different…
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