Our lives today weave between formal and social spaces, no longer defined by the four walls of the office or a clear distinction between technologies and communities. Social Leadership is a style and approach intended to provide a structure and skill set to thrive in this environment. It’s about understanding the new realities of the Social Age, where social collaborative technologies and an evolved nature of work combine to reduce the effectiveness of older, hierarchical approaches and mitigate in favour of socially moderated authority: authority founded upon reputation and consensually granted by the community.
Social Leadership is a style suited to the Social Age: it’s about building reputation that leads into authority
Within formal spaces, authority is hierarchical, often embedded in team and management structures and through official channels. Social authority communicates through social channels and communities and is socially moderated: granted and removed contextually. It’s reputation…
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